E-commerce is a business model that I am familiar with. Its how I first got started making any real money online using dropshipping.
So I like to review online courses like Ecom Lifestyle University to see if the creators like Ricky Hayes actually know what they are talking about.
One thing is for sure.
You can’t make money nowadays without doing some type of advertising.
Does the Facebook and Google Ads strategy that Ricky teach get into enough detail or is it fluff like so many other courses?
We will take a look at what he is offering.
Plus learn whether or not his advice on the Shopify platform is worth the price as well.
So let’s get started…….
Who Is Ricky Hayes & What Qualifies Him To Create A Dropshipping Course
Dropshipping is the business model where you sell products on your own website and then ship the order directly from the supplier to your customer.
A simple looking business model on the surface but there is much more to it than that.
That is why there are a number of different dropshipping courses available to choose from in all different price ranges.
And Ecom Lifestyle University by Ricky Hayes is one them with its most recent update.
But that doesn’t mean that his course should be overlooked.
His YouTube videos cover the most important aspects of making money with dropshipping such as:
- Finding products to sell that aren’t already saturated
- Using Facebook Ads
- Using Google Ads
- Tips for your Shopify store
So like most other successful dropship entrepreneurs he creates a course teaching others the same techniques he uses to get traffic and turn it into income.
The Ecom Lifetsyle University Course – 8 Modules
To make things simple for any beginner Ricky sets his course up in a series of modules that include:
- #1 Module – Your introduction to the course
- #2 Module – Setting up your Shopify store
- #3 Module – Product research
- #4 Module – Creating your brand
- #5 Module – Setting up Facebook Ads
- #6 Module – Tools to grow and run your business
- #7 Module – Setting up Google Ads and tracking
- # 8 Module – Using ManyChat for automation
Let’s have a closer look at what the course modules cover:
Here you will get a breakdown of what to expect when getting started. What each module consists of.
This module consists of 33 lessons that teach how to set up your Shopify store as well as some suggestions of apps to help with running your store.
- Setting up the gateway to accept credit cards
- Installing Google Analytics to track your visitors
- Creating attention grabbing product titles
- Using the SMSBump app to for texting notifications
- Setting up downsells and upsells in order to sell more
This module teaches how to find and evaluate products that will sell.
One of the most important aspects of running a dropshiping business is to choose products that actually make you money.
Learn how to find your competitors top sellers.
Branding is an aspect of the business that few beginners think about.
In this module you will learn to use social media sites such as Instagram and Facebook to get your brand established.
As time goes by and your brand starts to get established visitors will trust you which will result in more sales.
Here you learn how to use Facebook Ads to promote and sell products.
With millions of users on this social media platform there is a huge potential to target specific audiences looking for your products.
Included is a template to get started as well as ideas on how to create ads and the test them using only $5.
Plus learn how to use retargetting of ads to get past visitors to buy from you.
This module gets into outsourcing once you have grown your online business and become profitable.
At some point you will need to hire freelancers to complete the mundane tasks so you can continue to grow your business.
Ricky shows you how to use specific marketplaces and tools for outsourcing such as:
- Upwork – a place to find freelancers
- Slack – a communication tool
- Trello – software to organize your tasks for the freelancers
Learn how to harness the power of Google with this bonus module.
Things taught here include marketing your products using Google Ads as well as Google Shopping.
This is an other bonus module that teaches the how to use ManyChat to increase sales.
ManyChat is a bot that can interact with potential customers using Facebook Messenger sending them messages that have been scheduled.
Some are calling this the wave of the future when it comes to marketing.
Who Is This Dropshipping Course For
If your brand spanking new to ecommerce and dropshipping in particular then this course is for you.
The Ecom Lifestyle University dropshipping course has everything that a beginner would need to get up and running within a short period of time.
It will allow a beginner to cut the learning curve and save a lot of time.
Ricky does do a good of explaining things and showing examples of what worked for him and his online business.
Now if you already have experience with either Facebook or Google Ads then this course probably will not teach you anything new.
What Are Others Saying About Ricky Hayes Ecom Lifestyle University
Seeing that Ricky is somewhat new when it comes to marketers that have created dropshipping courses there are not a lot of positive or negative comments regarding his training.
But here are just a few taken from the Facebook group:
William Chung writes:
I just want to say. That so far. Out of all the courses I’ve taken. Yours has been the only one that taught me anything valuable.
Kelli Sefton writes:
This course is complete, covering everything including in depth FB ad strategies, and Ricky makes it a priority to keep the content updated.
James Messersmith writes:
I have taken over 9 courses ranging from $500 to $2500 plus multiple mentors. I have never seen a course go over all this information from A-Z.
Most of the dropshipping courses that I review start around $1000 and can cost as much as $3000 or more.
The dropshipping course Ecom Lifestyle University by Ricky Hayes is reasonably priced at $497.
But that is only half the story.
He does a pretty good job in his modules teaching the basics of setting up your store front using Shopify as well as getting visitors using 2 of the biggest advertising platforms on the web Facebook and Google.
So if your just getting started with dropshipping you can’t go wrong with this course.
Although I still like the dropshipping business model I myself have moved on to affiliate marketing.
I believe this is the best way to make money online with the least amount of risk.
But for those looking to get started dropshipping and need guidance Ricky packaged up his knowledge and put it into a well rounded course that anyone can follow.
Feel free to comment below with your opinion or experience using Ecom Lifestyle University!